7 Best Link Rotator Tools to Route Traffic Effectively

URL rotator instruments assist check touchdown pages and break up site visitors based mostly on guidelines. Listed here are the very best hyperlink rotator instruments to enhance your conversion optimizations.

Any on-line enterprise wants site visitors to thrive. It’s important to watch the effectiveness of your advertising and marketing campaigns, whether or not you employ free or paid site visitors era methods, to get a better return on funding and quicker development.

You will have wanted a single hyperlink that factors to a number of URLs or internet addresses sooner or later. How would you route site visitors from a specific URL to totally different places? Or distribute site visitors utilizing a hyperlink?

Utilizing a URL rotator or hyperlink rotator is a intelligent option to distribute high-quality site visitors amongst all of the contributors in a gaggle promotion or promoting marketing campaign.

On this article, we’ll talk about hyperlink rotators and their advantages, how they have an effect on the search engine marketing of your web site, and a few of the finest hyperlink rotator instruments to route your site visitors successfully.


Hyperlink rotators are distinctive hyperlinks that will let you route guests to totally different touchdown pages.

A customer who clicks in your hyperlink shall be forwarded to one of many quite a few URLs you could have added to the rotator.

There are totally different supply guidelines you possibly can arrange, equivalent to sequential, random, weighted, or spill-over.

To find out which of your touchdown pages performs higher, you will need to use a rotator when conducting A/B check experiments. It’s particularly helpful when monitoring conversions (equivalent to gross sales, opt-ins, and so on.).

After testing, you may make changes, equivalent to directing your site visitors to the touchdown web page that obtained the very best outcomes or enhancing the touchdown pages that obtained the worst outcomes, then retesting.

A rotator may distribute site visitors from a hyperlink to varied companions, show messages to guests once they repeatedly click on on the identical hyperlink, and so on.

The hyperlink rotator does site visitors distribution on varied elements in line with the desired share. You want to add guidelines to the trail and specify the proportion of site visitors distribution between them.

The primary motive to make use of a hyperlink rotator is to check a number of gives or touchdown pages with the identical advertising and marketing campaigns, which helps decide probably the most worthwhile touchdown web page.

You need to embrace the hyperlinks to the gives within the marketing campaign’s path and distribute the proportion amongst them equally to attain this. It would allow you to match varied gives with respect to the identical circumstances and site visitors to establish the best ones.

You possibly can embrace the quantity of site visitors you need to ship to a single marketing campaign web page or add a number of locations based mostly on elements like system and nation. It helps analyze the campaigns successfully.


Hyperlink rotators will help enhance technical search engine marketing by fixing points like damaged hyperlinks and enhancing CTR and conversions.

Damaged hyperlinks can have an effect on the search engine marketing efficiency of a enterprise in a number of methods. A very powerful are person expertise, authority, income, and Google rankings.

Along with being unhealthy from the attitude of the highest search engine, lengthy and disorganized URLs improve the chance of damaged hyperlinks, which makes for a foul person expertise.

As an illustration, when copying or pasting a prolonged hyperlink, a person may omit one or two characters, and your site visitors alternative is misplaced.

In distinction, hyperlink shortening makes your URL extra approachable, encouraging customers to click on the hyperlink.

Hyperlink rotators use 301 redirections that don’t create any search engine marketing points.


The most important benefit of utilizing a hyperlink rotator is that it lets you drive site visitors to totally different URLs/web sites with out creating a brand new hyperlink. Doing this helps save your promoting funds and will get extra work achieved with much less effort.

And clearly, the extra advantage of a hyperlink rotator is that your time is saved, and placing issues in perspective, listed below are the assorted advantages of hyperlink rotators that you must know:

  • You need to use hyperlink rotation alongside your affiliate hyperlinks to distribute site visitors between totally different online marketing applications utilizing a single anchor textual content and URL. It really works finest if you use them with a generic hyperlink that may apply to a number of merchandise.
  • You possibly can implement break up testing rapidly and extra simply. Break up testing, additionally known as “A/B testing” in a number of situations, helps you check a number of gives. Additionally it is essential for analyzing viewers conduct, with every touchdown web page concentrating on a particular viewers.
  • Manufacturers and publishers can discover new, truthful enterprise partnerships, particularly in the event that they’re members of an associates program. A great way to take action is by utilizing hyperlink rotations.
  • Like URL shorteners, you possibly can optimize your hyperlinks for conversions utilizing a hyperlink rotator. Yow will discover the place the site visitors is coming from, its frequency, and different comparable metrics.
  • Hyperlink rotation instruments are additionally useful in selling higher advert rotations. Since outstanding advert placements are restricted to a couple spots in your web site, you possibly can optimize the identical utilizing hyperlink rotators for extra consideration.

Now that you understand what hyperlink rotators are and what advantages they provide. Let’s talk about some finest hyperlink rotator instruments out there out there right this moment.



Linksplit is among the many finest hyperlink rotator instruments out there. You can begin utilizing Linksplit’s free hyperlink rotating instrument to separate site visitors into 10 totally different locations and likewise customise the site visitors share for every URL vacation spot, lowering the proportion of locations performing poorly.

It helps add your retargeting pixels from the likes of Fb, Google, Bing, and Twitter advertisements. Customers may edit their hyperlink locations with out creating a brand new hyperlink.

The instrument additionally has a URL shortener, which makes it a great choice for manufacturers and publishers.

Options of Linksplit:

  • Editable, trackable, and brief URLs
  • Helps distribute site visitors to as much as 50 locations
  • Helps customise site visitors share for every hyperlink
  • Retargeting pixel assist
  • Simple shareability

Linksplit gives some very aggressive packages. You possibly can choose the package deal that most accurately fits your corporation’s necessities, utilizing it to spice up site visitors to your web site.


GeniusLink is one other hyperlink rotation instrument that makes monitoring, managing, and localizing sensible hyperlinks comparatively straightforward. Dubbed the “world’s most clever URL shortener,” permitting you to earn more cash with minimal work.

GeniusLink is specifically designed for associates, content material creators, and eCommerce companies and helps enhance their site visitors and improve income.

The software program instrument additionally has localization and ‘selection pages,’ permitting your model to design, handle and launch totally different product pages. You possibly can add customized branding to the web page (logos, photos, layouts, and themes).

Utilizing this instrument, manufacturers and associates can observe the complete buyer journey as much as once they purchase your product or provoke checkout.

GeniusLink additionally gives one other nice function, i.e., computerized affiliation, the place that you must enter the main points of your affiliate solely as soon as, and it’ll mechanically monetize your hyperlinks to eBay, iTunes, Amazon, Goal, and so on.

Options of GeniusLink:

  • Computerized affiliation
  • Hyperlink A/B testing
  • Computerized product localization
  • URL customization
  • Complete insights and gross sales/fee monitoring
  • Shareable brief hyperlinks
  • Alternative Pages

The corporate is understood for its wonderful buyer assist, with a versatile pricing construction that doesn’t add any burden on the assets of a small/medium-sized enterprise.

GeniusLink gives per-click pricing beginning at simply $5 monthly with 2000 clicks. Though, for utilization past 2000 clicks, that you must pay $2 for each 1,000 clicks.


Linkly is a one-stop answer to your URL rotation wants. You possibly can set the site visitors break up share and diversify your site visitors to limitless locations with Linkly. It additionally lets you decide which product or affiliate is performing higher.

Linkly additionally gives real-time updates on its dashboard and lets you monitor the efficiency with the sparkline site visitors charts.

Linkly additionally helps to create easy branded monitoring hyperlinks. It really works with all main platforms like Shopify, WordPress, Leadpages, Instapage, and so on.

Listed here are a few of Linkly’s finest options:

  • Personalized, branded short-tracking hyperlinks
  • Redirects clients based mostly on their nation
  • Distribute site visitors to limitless locations
  • Add-ons for browser, Google Sheets, and Zapier.

Linkly at the moment gives a free subscription for as much as 1000 clicks monthly. The corporate additionally gives a subscription of $29 for 25,000 clicks monthly for skilled customers.



RotatorLinks is among the most inexpensive hyperlink rotator instruments out there within the market. It’s superb for small companies because it helps them to spice up their gross sales with minimal funding.

RotatorLinks lets you take management of your site visitors and break up it like a professional. You possibly can shorten any hyperlink or add, edit, or delete any present hyperlinks. The hyperlink administration software program gives a easy dashboard that’s straightforward to navigate.

You possibly can view the dwell traffic-related stats for every URL vacation spot or divert it to a different one.

RotatorsLinks has the next options:

  • Economical subscription plans
  • Skill to separate site visitors amongst totally different URLs
  • Stay site visitors statistics
  • Customise and shorten hyperlinks

RotatorLinks gives a free trial of 15 days for its first 1000 customers. It gives three plans- $0.00, $5.00, and $19.00. The $0.00 plan is legitimate for seven days and offers 5,000 clicks and 15 hyperlinks to generate. The $5.00 plan is legitimate for 30 days and offers 10,000 clicks and 100 hyperlinks to generate.


Pixelfy is a hyperlink rotator and A/B testing instrument. It lets you achieve full management of your hyperlinks. The instrument lets you check a number of hyperlinks concurrently and distribute the site visitors between them. You possibly can distribute the site visitors throughout 50 totally different locations.

Pixelfy lets you select the mode of the way you need to rotate your hyperlinks – sequential, weighted share, random, or sequential by the person.

You may also customise your monitoring hyperlinks along with your area for branding. As well as, with the assistance of real-time updates, you possibly can observe your information metrics and keep forward.

Options of Pixelfy:

  • Intuitive dashboard
  • Every day, weekly, and month-to-month progress stories.
  • Personalized brief hyperlinks
  • Distribute site visitors throughout 50 totally different locations

Pixelfy gives three plans: skilled, enterprise, or enterprise. All three plans supply limitless hyperlink era, domains, and analytics. The skilled plan, which prices $19.99 monthly, gives 20,000 clicks, whereas the marketing strategy, which prices $49.99 monthly, gives 150,000 clicks.

The AdsBridge Smartlink is a real-time hyperlink rotator instrument that helps to maximise site visitors monetization. It has an auto-optimization function that permits it to re-distribute the site visitors based mostly on earnings per click on and per go to. The site visitors might be distributed to as much as 50 locations.

AdsBridge additionally lets you split-test the touchdown pages. It determines which touchdown web page is most worthwhile.

As well as, AdsBridge additionally helps to trace the variety of clicks and monitor the efficiency of the monitoring hyperlinks.

The instrument gives customers the next options:

  • Auto-optimization
  • Site visitors distribution to as much as 50 locations
  • Break up check touchdown pages
  • Monitor the efficiency of monitoring hyperlinks

AdsBridge gives a free trial model of 14 days with 50,000 clicks monthly.  There’s a vary of month-to-month plans ranging from $29 monthly to $799 monthly. Nonetheless, the annual plans vary from $299 to $8339.


One of many dependable hyperlink rotation instruments is Mohamedison hyperlink rotator. It helps to distribute the site visitors to varied locations utilizing a single distinctive hyperlink.

The instrument additionally lets you specify the site visitors share on every hyperlink. Each time a person clicks on a hyperlink, the hyperlink rotator server generates a random quantity and selects a vacation spot proportionally.

The instrument additionally options GEO redirect, which redirects the shopper to their very own nation’s retailer web site. It helps to maximise earnings and improve customized expertise.

Options of the Mohamedison hyperlink rotator instrument:

  • Distribute site visitors to a number of locations
  • Specify site visitors share
  • Geo IP redirection

Mohamedison gives three plans – fundamental, customary, and premium. The essential plan is $7.99 monthly, which gives as much as 10,000 clicks, whereas the usual plan is $19.99 monthly, providing as much as 1,000,000 clicks. You may also improve to the premium plan for $49.99 monthly & get an infinite variety of clicks.


Right now, nearly all profitable advertising and marketing campaigns require rigorous A/B testing. Via A/B testing and conversion optimization, manufacturers can analyze which gives, audiences or methods work properly.

A hyperlink rotator might be useful and may play a key position of their affiliate/ digital promoting marketing campaign.

On this article, we have now lined the highest hyperlink rotation instruments for manufacturers and creators. Every of them comes with a advantage of its personal. Being feature-rich, you should use them to get began and generate high quality internet site visitors to your web site and enhance touchdown web page conversions by doing A/B testing.

You may also discover some finest model hyperlink administration instruments to trace, cloak, rotate and redirect hyperlinks.

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