A Detailed Comparison of Popular Bi Tools: Cognos Vs. Tableau

Do you wish to keep forward of your rivals? No matter your group dimension, BI instruments will provide help to make knowledgeable enterprise choices for a thriving enterprise.

Solely actionable and data-driven choices can guarantee efficient administration and enterprise progress in the present day. Instinct and accrued experiences should not sufficient to make such choices.

Opposite to the previous days when organizations didn’t have ample information, now they’re drowning in it. In case you are additionally overwhelmed with an enormous quantity of information however nonetheless wish to provide you with the best determination out of those, it’s time to select a enterprise intelligence answer.

With so many BI instruments available in the market, choosing the best one could be troublesome. Take a look at this face-to-face comparability between Cognos vs. Tableau—two famend BI instruments that take pleasure in international recognition.

BI Software program and Causes for Its Recognition

BI Software and Reasons for Its Popularity and Cognos Analytics

Enterprise intelligence instruments are functions that gather and course of massive quantities of information to supply a transparent and complete illustration of the scenario. So as to take action, these functions course of unstructured information from varied inner and exterior sources, reminiscent of paperwork, journals, well being data, information, photos, movies, and emails. 

The purpose of a BI device is to supply a transparent and customised visualization of information in order that they’ll make data-driven choices. Utilizing it, organizations can discover the required info, primarily with the assistance of queries. BI functions use information mining and analytics to organize information that you should utilize on dashboards, stories, and displays. 

BI instruments make the information analytics course of a lot simpler because the functions don’t want consultants to run them. The platforms generate outcomes that each executives and managers can make the most of to make improved choices. 

On the similar time, these instruments improve operational effectivity, establish new potentialities for income, acknowledge market developments, doc real KPIs, and pinpoint novel enterprise potentials.

Let’s take a look at an introductory dialogue on Cognos and Tableau.

What Is Cognos Analytics?

Cognos reporting device primarily offers with analytics and information monitoring. Powered by IBM, this strong BI platform comes with varied dashboards and stories to show information insights.

It affords a wise and self-service analytical answer to the customers that may question, observe, and course of analytical information. Because of the engaging dashboards, visualizations, ease of use, and forecasting capabilities, Cognos BI is very in style amongst customers.


  • Dependable and scalable platform with a firewall for information safety.
  • Prompt monitoring, situation modeling, and predictive analytics.
  • Actual-time occasions, alerts, and notifications.
  • Suitable with large information platforms, reminiscent of AWS, Cloudera, and Hortonworks.
  • Interactive charts and maps for a fascinating presentation.
  • Versatile information import, dataset administration, and reporting.
  • Assists in bettering the module efficiency.
  • Permits customers to edit the prevailing information.


  • Provides a number of BI capabilities like reporting and question, evaluation, and rating carding with a single structure.
  • Computerized real-time notifications and workflows for higher productiveness.
  • Assist for in style RDBMS instruments for content material administration and reporting.
  • Information evaluation for implementing methods.
  • Share insights with colleagues for collaborative decision-making and collective intelligence.


  • Options like departmental deployments and multi-dimensional evaluation are unavailable.
  • Comes with a steep studying curve and isn’t preferrred for non-technical customers.
  • Doesn’t help MacOS, and no free trials can be found.

Prime Firms utilizing Cognos

A few of the high enterprises that use Cognos analytics are Troy Company, Michigan State College, BMW Monetary Providers, Mueller Inc., Coates Rent, Quinte Well being Care, GKN Land System, Becker Underwood, and so forth.

What Is Tableau?

Alternatively, Tableau software program is a well-liked visualization device that may additionally carry out enterprise intelligence. It simplifies the information and reveals it in an simply comprehensible format. 

The platform can generate outcomes from any type of information—structured, unstructured, or semi-structured. Apart from, Tableau on-line is able to creating advanced visualizations and toggling between varied representations. It makes use of pure language to reply the customers’ queries.


  • Tooltip enhancing is feasible from the online browser.
  • Permits to incorporate totally different layers into the informative maps.
  • Highly effective safety system to safe consumer info and enterprise information.
  • Contextual search, Toggle view, benchmarking, and drag and drop.
  • Fast information predictions and evaluation with development traces and forecasting.
  • Securely imports information from sources like Google Analytics, SQL Server, Dropbox, Presto, and so on.
  • Services to make use of Gantt chart, histogram, movement chart, and bubble chart for information visualization.
  • Information mixing, textual content, filters, and visible objects to create an informative dashboard.


  • Drag-and-drop interface for seamless interactive visualization.
  • Straightforward to make use of interface for all customers, together with the non-technical ones.
  • Personalized dashboard creation is offered for laptops and cellphones.
  • Potential to course of an enormous quantity of information with out affecting dashboard efficiency.
  • Information visualization function for dashboarding information mixing.


  • An costly answer by way of scaling up.
  • No possibility for scheduling or computerized report refreshing.
  • Provides a restricted variety of columns by default.
  • Requires SQL data for creating advanced datasets from a number of information sources.

Prime Firms utilizing Tableau

Firms that use Tableau embrace names like US Air Drive, Google, Adobe, Citrix, Skype, Accenture, Amazon, Deloitte, HP, Citigroup, Financial institution of America, Johns Hopkins Hospital, Pandora, and The New York Instances.

Cognos Vs. Tableau: Options

Now, take a look at how Cognos and Tableau carry out as we put them head-to-head in varied parameters.

#1. Integration

Cognos reporting device lets its customers import information from all kinds of sources, together with Microsoft Excel, Google Sheets, Redshift, and third-party information connectors. If your enterprise operations depend on workspaces and enterprise instruments from IBM, you’ll be able to count on extra functionalities from the Cognos BI device. The appliance’s modules simply sync with varied IBM-developed software program.

Quite the opposite, Tableau is a famend device throughout the enterprise fraternity for its strong integrations with Salesforce. Right here, the final word plan of Salesforce is to centralize all of the capabilities of Tableau and Salesforce’s native enterprise intelligence device, Einstein Analytics, in a single easy-to-use interface. 

Till that transformation occurs, you could expertise fragmented emotions whereas utilizing each Einstein Analytics and Tableau on the Salesforce platform.

#2. Cost

IBM’s Cognos Analytics is a extremely scalable BI device that comes with versatile subscription choices for micro, small, startup, medium, and huge companies. The device is appropriate for many who provide contractual or freelance BI companies to business shoppers. It supplies the next plans: 

  • The On-Demand cloud utility is sweet for as much as 200 customers. You’re going to get options like dashboards, collaboration, storytelling, Cognos cell, and so on., for simply $10.00 per consumer per 30 days.
  • Alternatively, you will get the Premium plan ($40.00 per consumer per 30 days) which is offered for each cloud-hosted and on-premise Cognos reporting software program. You get entry to superior information analytics options like enterprise reporting, AI exploration, Watson Insights, and so on. 

Quite the opposite, Tableau affords three totally different tiers of subscription ranges. As well as, it can save you some cash should you host the device on your enterprise’s IT infrastructure. Here’s a glimpse of this BI device’s cost plans:

  • Tableau Viewer is for $15.00/consumer/month and $12.00 when self-hosted. 
  • Tableau Explorer is offered for $42.00/consumer/month and $35.00 if you get the on-premise answer.
  • Tableau Creator will price you $70.00 for the cloud and on-premise BI answer.

All of the Tableau subscriptions can be found on an annual dedication foundation.   

#3. Visualizations

If you use Cognos for enterprise information visualization functions, you change granular information into metadata. Cognos metadata offers you extra details about the corresponding information; therefore, sample or relationship identification turns into easy.

Subsequently, Cognos is for many who are extremely consultants in information analytics, information structuring, and information visualizations. Common customers might discover utilizing this BI device a difficult process. 

As a result of Cognos visualizations fully take away the unique construction or format of your enter information. Subsequently, you could perceive the fundamentals and idea of information visualization earlier than you’ll be able to derive actionable perception from this software program.

On the flipside, Tableau is appropriate for each information analytics consultants, common customers, and learners. Additionally, for the reason that BI device can import and visualize large datasets, additionally it is preferrred for giant information evaluation since standard spreadsheet apps can’t deal with large datasets. 

In the event you undergo the really useful Tableau studying curve, it is best to be capable to make database queries and drill down information to find worthwhile insights.

#4. Working System Assist 

Cognos helps varied working techniques. These are: 

  • IBM Cognos Analytics for Cellular and Stories require Android 10 and later; iOS 14 and later; iPad OS 14 and later.
  • The newest Cognos Analytics on-premise software program requires Home windows 8 or later; Home windows Server 2012 and newer, Ubuntu 16.04 and later, Purple Hat Enterprise Linux (RHEL) 8, Purple Hat Enterprise Linux (RHEL) Server 7, and IBM AIX 7.1 and later variations.

On the flipside, Tableau is suitable with Home windows and Mac environments solely. You’ll be able to run the on-premise utility on Home windows 8 and later, macOS 10.14 and later. Whether or not Mac or Home windows, the CPU ought to help POPCNT instruction units and SSE4.2. Tableau shouldn’t be suitable with RHEL OS.    

#5. Cloud vs. On-Premise

Cognos comes with cloud-hosting, on-premises, and hybrid options (cloud and on-premise). Its cloud occasion can host hundreds of customers within the IBM Cloud atmosphere. The web answer has options like VPN, License sharing, productive situations, non-productive situations, and so on. 

Nevertheless, Cognos is in style as an on-premise answer because it helps you to make the most of Purple Hat OpenShift, IBM Cloud Pak, AWS, Google, and Azure infrastructures for BI.

Quite the opposite, Tableau On-line is extra strong and scalable. It affords completely on-line techniques for full-service information analytics for every kind of companies. Nevertheless, in response to Tableau’s suggestions, the cloud answer is appropriate for solo customers, whereas the server-hosted system is appropriate for enterprises.   

#6. Enterprise Assist/Goal Viewers

Cognos is a specialised BI device fitted to massive companies or enterprises. As a result of it wants different help functions for varied information processing processes like warehousing, formatting, extracting, reworking, loading (ETL), SQL querying, and information integration. Additionally, you will want expert BI operators to provide significant information patterns from Cognos.

On the flipside, Tableau On-line is one of the best match for solo, groups, micro, small, and medium companies. Additionally it is applicable for enterprises. On Tableau, anybody can produce one thing significant in the event that they know the fundamentals of information analytics. Furthermore, you do not want an IT help workforce only for this device.

#7. Analytics Capabilities

You’ll be able to simply go along with Cognos if you’re a seasoned information analytics and BI knowledgeable. It will probably provide help to develop dashboards, dynamic dashboards, and so on. It additionally affords some built-in visualizations for widespread enterprise situations. Moreover, its AI assistant device may help you with information cleaning, formatting, and visualizing.

Alternatively, Tableau is extra intuitive. Its functionalities allow you to join the device with real-time or in-memory databases and fetch dwell enterprise insights. It makes use of its specialised VizQL engine and R language for information analytics. You do not want to undergo a lot coaching to function Tableau.

#8. CRM

Cognos doesn’t include a built-in CRM system. Nevertheless, you’ll be able to simply combine it with in style CRMs that almost all companies use.

From the CRM standpoint, Tableau is a transparent winner. If your enterprise operations are on the Salesforce, then you’ll be able to make the most of Tableau’s CRM/BI bundle. Since BI and CRM instruments work with one other’s assist, therefore Tableau’s companies are extra worthwhile for your enterprise.

#9. Buyer Assist System 

IBM is a famend enterprise software program supplier; subsequently, its customer support and help are extra strong than the competitor. First, it assists companies in coaching and certifying their workers for Cognos Analytics. Secondly, distant tech help groups can help you with software program points throughout enterprise operations.

Quite the opposite, Tableau focuses extra on end-user help. It has 4 ranges of help system for various subscriptions. The most effective help you will get is thru the Elite program, which comes with a devoted technical account supervisor. Nevertheless, the OEM clients get devoted help engineers for device integrations.

Cognos Vs. Tableau: Which Is Higher?

BI instruments help you in making good and agile choices towards engaging in important enterprise targets. It’s evident from the above dialogue that each Cognos Analytics and Tableau software program include high-end options and can provide nice advantages to your group.

In case you are on the lookout for an easy-to-use BI device that anybody can use immediately, Tableau needs to be your alternative. Alternatively, if you’re already utilizing different IBM merchandise and have tech professionals in your workforce, you’ll be able to go for Cognos.

Furthermore, you may also take a look at different enterprise intelligence platforms if you wish to study different BI instruments.

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