Textual content/SMS advertising serves as one of the vital handy and good methods to remain in contact together with your valued buyer and maintain them within the loop about your affords.
As a result of this, textual content automation has emerged as top-of-the-line advertising instruments for a lot of companies.
Whether or not you’re working a small or giant enterprise, textual content automation has turn into a go-to selection because it allows you to ship the fitting messages to the shoppers with none further work.
For this, there are textual content or SMS automation platforms that allow you to automate the entire course of and ship predefined SMS in line with advertising technique, reserving calendar process, or built-in advertising software.
Nonetheless, there are many SMS automation platforms obtainable out there, it may be complicated to decide on one amongst them.
Here’s a fast abstract of the perfect Textual content/SMS automation platforms I’ll be discussing beneath.
| Platform | Notable Options |
|---|---|
| Omnisend | SMS/e-mail integration, international outreach, pre-built workflows, buyer engagement. |
| TextMagic | Key phrase-triggered auto-responses, international assist, exact buyer listing. |
| SlickText | Automated workflows, scheduled messages, autoresponder, inexpensive pricing. |
| MessageMedia | Rule-based triggers, API integration, safety |
| JustCall | CRM integration, auto-responders, drip campaigns, SMS analytics, international numbers. |
| Sender | Person-friendly, personalised automated responses, popups/types, inexpensive pricing. |
| DialMyCalls | Scheduled/recurring messages, automated triggers, 2-way SMS, bulk messaging. |
| Textline | Customizable automation, auto-reply, SMS scheduling, inexpensive plans. |
On this article, I’ll attempt making it less complicated by discussing how automation platforms might help your enterprise and enable you select the perfect textual content/automation platform.
What Is a Textual content Automation Platform?
A textual content automation platform is solely a software program or web-based software to mechanically ship predefined textual content messages to people or teams of individuals. It makes use of trendy know-how to mechanically ship SMS to all the required people when triggered by a selected occasion.
Companies can use SMS automation platforms for numerous duties like reserving reminders, updates, retailer affords, order affirmation, steadiness updates, warnings, and lots of different occasions. Despite the fact that many alternative types of communication have come up in trendy instances, SMS nonetheless serves as a more sensible choice as a result of it helps in saving time and sources.
Furthermore, automated textual content messaging not solely has increased response ratios but in addition higher open charges, making efficient selections.
You simply must predefine the message and set different preferences, particularly when you may have built-in a dependable SMS automation platform together with your system. The platform will mechanically do its job.
Advantages of Utilizing Textual content Automation Platforms
Textual content automation platforms supply loads of advantages to companies. A few of them are:
Straightforward to Use
Textual content automation platforms make it a seamless process so that you can arrange automated textual content messaging in your shoppers. These platforms include a easy interface with well-laid-out options as a way to customise your SMSs in line with your requirement.
Price-Efficient Resolution
The textual content automation platform means that you can save some huge cash as a result of it includes a restricted variety of machines and staff to create and ship texts. Utilizing a single platform, you may ship automated texts to each buyer you need, and that too with out worrying in regards to the precise quantity.
Constant Return
SMS automation platforms enable you acquire constant returns by staying in contact together with your buyer by way of automated messaging. It allows you to mechanically ship necessary and related messages that improve model loyalty and acquire a greater conversion fee.
Higher Engagement
This platform helps you phase your viewers or prospects in line with age, demographics, gender, selections, and different standards. As soon as you’ll be able to group the customers, you may ship related messages to every group and enhance total engagement.
Automated Textual content Messaging
The numerous profit of those platforms is that every one the processes are executed mechanically. You simply must allow sure options and make some customization. Now, let the platform do all of the work. It will enable you give attention to different essential duties that can drive progress.
Makes use of Circumstances of SMS Automation Platform
Let’s take a look at some fashionable use instances of SMS automation platforms.
Gross sales Notification
Utilizing a textual content automation platform for sending gross sales notifications is undoubtedly one of many widespread use instances. It permits organizations to inform their prospects relating to the beginning or finish of gross sales on their web site or offline retailer.
Appointments
Many organizations make the most of SMS automation platforms to ship appointment confirmations and reminder messages to prospects. These confirmations and reminders are primarily executed for physician’s appointments, film tickets, restaurant reserving, supply, and different occasions.
Publication Welcome Message
A model can ship automated personalised textual content messages utilizing an SMS automation platform to customers and immediate them to enroll in its publication. As quickly as a buyer registers, it triggers the platform to ship a message to the consumer’s cellphone, displaying a welcome message.
Order Affirmation
Virtually each group related to promoting merchandise or any type of service makes use of this sort of platform to ship order confirmations. Upon getting made the acquisition, it’s going to mechanically ship you the order affirmation.
Textual content Message Survey
Textual content automation platforms are broadly utilized by many companies after they wish to conduct a survey so as to acquire some type of helpful insights. They normally ship inquiries or inquiries to their respective prospects by way of SMS and gather information in addition to suggestions by way of their replies.
Deserted Cart Message
E-commerce shops ship reminders to prospects after they add any product to their cart however depart with out making the acquisition. The automated texts assist the group persuade the shopper to finish the acquisition.
Now, it’s time to discuss the perfect textual content/SMS automation platforms that will help you select the acceptable one for your enterprise.
Omnisend
If you’re in search of a textual content automation platform, Ominsend is likely one of the finest ones on the market. It’s a top-rated platform for SMS advertising that allows you to combine SMS together with your emails. Its automation library boasts many pre-built workflows as a way to ship order confirmations, cart abandonment, birthday needs, and lots of different issues.
Omnisend allows you to simply arrange a easy automated messaging course of, and you may both set it up for one-time or embody it in your automation. Among the best issues about this platform is that it allows you to join with prospects all around the world because it helps all nation codes.
If you combine this platform together with your system, it allows you to gather guests’ cellphone numbers utilizing any TCPA-compliant SMS list-building instruments like Popups, Touchdown pages, or Teasers. The two-way SMS messaging by way of Gorgias integration takes your advertising to a complete new stage as a result of you may successfully interact together with your prospects.
You may avail of all these providers by way of the Normal and Professional plans costing $16 per thirty days and $59 per thirty days, respectively.
TextMagic
TextMagic is certainly one of a sort textual content automation platform that allows you to ship computerized responses to all of the incoming messages. It’s extremely helpful for organizations to ship the right responses and replace their listing primarily based on the key phrases within the incoming message.
Whereas utilizing this platform, many companies have witnessed elevated model loyalty. You may ship focused responses by choosing appropriate key phrases from the library.
When any buyer sends an SMS, they mechanically get added to the listing, and you can too manage them within the listing in line with the key phrases they ship. If any buyer unsubscribes, the contact will mechanically be faraway from the listing.
TextMagic affords assist for round 33 international locations, enabling you to ship responses to your international prospects at no further cost. If you wish to reply to United States prospects, you’ll have to pay a value of $0.049 per SMS.
SlickText
SlickText places your textual content service on autopilot and helps you give attention to different necessary duties. The automated workflow of SlickText serves as the first function of this platform that means that you can ship automated and customised textual content primarily based on buyer conduct.
This platform additionally allows you to create a sequence of computerized textual content by way of SMS drip messages, and you may ship them at completely different intervals to prospects.
That can assist you obtain a excessive buyer retention fee, SlickText offers you with an autoresponder function. This function sends auto-replies when a buyer texts a novel key phrase or joins a textual content messaging program.
Scheduling textual content messages for patrons can also be made simple with SlickText. It’s also possible to make the most of its recurring textual content message, the place the platform will mechanically ship messages at common intervals.
One other beauty of this platform is its value, because the Primary plan begins at $29 per thirty days for 500 texts.
MessageMedia
Ship messages effectively to your prospects utilizing MessageMedia‘s textual content automation platform. It makes use of rule-based triggers, which streamline your handbook duties and allows you to ship texts to prospects relying upon the particular necessities.
This platform additionally automates the response to incoming SMS by way of a rule-based system. You may even customise the rule to cater to your wants.
A tremendous factor about MessageMedia is that it effortlessly integrates with current programs by way of API and automates SMS, relying on your enterprise mannequin. Furthermore, you gained’t have to fret about compatibility as a result of it helps round 85 main software program programs.
Because it connects together with your system by way of API, it affords Tier 1 safety, making certain no vulnerability exploits your units and programs.
MessageMedia’s primary bundle begins from $49 per thirty days whereas its Professional plan will value you $249 per thirty days.
JustCall
JustCall is a well-liked textual content automation platform that may help you in sending personalised messages or particular affords on autopilot. This highly effective platform integrates together with your CRM; thus serving to you ship messages everytime you need.
The platform allows you to schedule campaigns or do follow-ups through textual content. It additionally allows you to supply the best-in-class customer support by offering you options to auto-respond to queries, set off automated SMS in line with predefined guidelines, schedule bulk SMS, and extra.
JustCall offers you with the potential to run drip campaigns with automated texts so as to persuade prospects. The automated textual content detection functionality of this platform is advantageous to shortly detect responses from prospects and auto-send textual content replies.
Moreover, you’ll get an SMS analytics function and acquire loads of worthwhile insights. JustCall will allow you to monitor all SMS actions, assess the ROI of campaigns, and purchase different very important metrics. It additionally affords you an area quantity for nearly 70 international locations as a way to keep in contact together with your prospects all through the world.
JustCall’s pricing plans begin at $19 per thirty days.
Sender
Scale up your enterprise by using the environment friendly automated texting platform of Sender and cater to your prospects’ necessities. You may mix this automated texting service together with your advertising technique to witness speedy enterprise progress.
The platform has been designed in such a approach that you just gained’t face any issue whereas onboarding or utilizing it. Its user-friendly interface has all of the functionalities current in it and is well accessible.
Sender’s SMS workflow is commendable’ it allows you to set off messages and responses in line with your enterprise requirement. Despite the fact that it sends automated responses to incoming messages, it does so in a customized method whereas being significant.
Furthermore, Sender serves as an all-in-one answer that comes with popups and types to draw high quality leads. It additionally offers an unbelievable journey with automated textual content communication, which lets you ship welcome textual content, deserted cart SMS, birthday greetings, follow-up messages, and so forth.
They’ve saved the pricing fairly inexpensive, and price $8.33 per thirty days for the Normal plan.
DialMyCalls
Trusted by over 40,000 organizations all around the world, DialMyCalls is an automatic textual content messaging service. It allows you to ship automated SMS to all of your prospects utilizing a well-laid-out interface making the entire course of simpler.
DialMyCalls allows you to schedule your messages in line with the development and your plans. As well as, this platform affords recurring textual content messages by way of which you’ll be able to ship the identical message a number of instances.
The platform affords computerized triggering of textual content messages, which lets you ship a response SMS when the shopper texts a code or indicators up in your website. It should additionally allow you to bask in a fascinating dialog together with your prospects utilizing the 2-way SMS function.
The majority textual content message and long-code SMS performance make this service very useful. Equally, the SMS key phrases function makes it simple to make use of the SMS broadcasting service and facilitates higher communication.
Relying upon your necessities, the Normal Month-to-month Plan will value you $85.49 per thirty days for 500 contacts.
Textline
Textline is a well known automated textual content service that streamlines your workflow and helps you interact in personalised customer support with all of your valued prospects. Its deep integration together with your system allows you to automate the SMS workflow and guarantee higher buyer engagement.
One of the best factor about this service is that you may customise the textual content automation course of. You may shortly make modifications to the foundations of set off automation and create a customizable workflow.
To extend the productiveness of your crew, it offers you with an automation template the place you may retailer your individual for recurring utilization. The “auto-reply” messaging assists your enterprise to reply shortly to your prospects, which is an important ingredient for buyer satisfaction.
Furthermore, you’ll get all of the very important options of SMS scheduling, bulk textual content messaging, and two-way dialog. Its Good SMS function will certainly impress you.
Textline is understood for its inexpensive pricing, the place it costs you solely $59.97 per thirty days for the Restricted plan, whereas the Professional plan will value you $249.95 per thirty days.
Conclusion
Textual content automation platform serves as one of many sensible and inexpensive methods to mechanically ship textual content messages to all of your prospects with out requiring handbook intervention.
The above-mentioned textual content/SMS automation platforms can get the job executed for you with out making a gap in your pocket. All these platforms include glorious options as a way to guarantee buyer satisfaction and excessive buyer retention.
So, go forward and select the perfect textual content/SMS automation platforms primarily based in your wants and funds.
You might also discover the perfect SMS advertising platforms to interact together with your customers.